SOUL Electronics announced today that popular football player Tim Tebow will be the new brand ambassador for the company and will be featured in their upcoming “SOUL of Greatness” campaign and video series. Tebow will also be travelling for the company appearing at events and helping design his own line of SOUL products. Tebow has long been a fan favorite known as much for his stong character and morals and much as for his game play. He works extensively with orphanages through his Tim Tebow Foundation, a group that hopes to bring “faith, hope, and love” to those in need. Tebow’s first video will probably debut later this summer and will feature the athlete wearing SL150 white headphones. The series hopes to inspire fans and show how greatness can be achieved through hard work and dedication.